What if AI could completely transform your website’s E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) without you having to manually change a single page? With the ability to Automate seo, the process becomes effortless.
Recently, I gave AI access to my WordPress website. Within minutes, it audited the entire site, found major SEO opportunities, and implemented the improvements automatically. I did nothing but give it instructions!
In this post, I will show you the complete step-by-step workflow using Google’s Anti-Gravity app so you can build trust, strengthen your SEO, and prepare your website for both Google and AI searches.
Step 1: The Initial E-E-A-T Audit
Whether we are optimizing for traditional search or the new AI search, the basics of SEO remain the same and having high E-E-A-T is super important. To kick off the automation, I used the Anti-Gravity app from Google, paired with the Gemini 3.8 Flash model. (In my testing, Gemini performed exceptionally well for Google E-E-A-T specific searches).
To start the audit, you need to use this exact prompt.
By learning how to Automate seo effectively, you can save time and enhance your online presence significantly.
Prompt 1 (The Master Audit Prompt):
“Act as an experienced SEO auditor using Google official guideline on helpful reliable and people first content and EAT audit the public access pages of [INSERT YOUR SITE URL HERE] for experience, expertise, authoritativeness and trustworthiness. Do not give a generic checklist or invent problems. Show the most important findings with affected page, evidence you found, and why it matters in beginner friendly language and the exact improvement you recommend.”
Make sure you give the AI agent all the required project permissions so it can properly scan your site!
Step 2: Reviewing the Recommendations
In my case, the AI found several critical issues holding back my site’s E-E-A-T:
- Trustworthiness: I had demo/placeholder pages indexed, lacked proper terms of service/refund policies for a $1,500 consultation, and was missing affiliate sponsored meta-tags.
- Expertise/Authoritativeness: My author bylines were incomplete, lacking full professional names and proper schema markup.
- Experience: High-ticket service pages lacked verifiable reviews and case studies.
AI doesn’t limit your thinking; it optimizes it. It caught things I was delaying and gave exact, actionable steps on how to fix them.
Step 3: Preparing for Automation (CRITICAL STEP)
Before we ask AI to make these changes, DO NOT skip this step: Create a backup of your website.
Use a free plugin like UpdraftPlus to back up your WordPress site, and ideally, take a secondary backup at your hosting level. If the AI messes something up, you want to be able to hit “Restore” with zero stress.
Step 4: Connecting the AI to WordPress
Once you have your backup, it’s time to let the AI do the heavy lifting. I asked the AI:
Prompt 2:
“Can you make those changes for me?”
Initially, the AI might tell you it can’t directly access your live environment due to lacking admin credentials. You can nudge it in the right direction:
Prompt 3:
“What if I open the site in browser or using any MCP available?”
The cleanest and fastest way to do this is using the WordPress REST API.
- Go to your WordPress Dashboard.
- Navigate to Users > Profile.
- Scroll down to Application Passwords.
- Name it (e.g., “EAT AI”) and click Add New Application Password.
- Copy this password to give to the Anti-Gravity app.
Step 5: The Execution Prompts for Anti-Gravity
Before handing over the keys, you need to tell the AI to create a concrete plan based on its earlier audit.
Prompt 4:
“Make a plan for the eight points you gave me earlier.”
Review the plan carefully. AI isn’t perfect, and you might not want it to change certain things. For example, I gave it this instruction to refine the plan:
Prompt 5:
“Remove point number eight, I don’t need that. Also, do not change the email. Create updated plan.”
Once the AI provided the updated 7-point plan, I handed over the credentials:
Prompt 6:
“Username is [Your WordPress Username] and the password is [Your Application Password].”
Note: Use the Application Password you just generated, NOT your main WordPress admin password!
When it tried to execute, the AI hesitated because of a security module (360 Plus) on my hosting and suggested some complex JavaScript workarounds. AI can hallucinate safeguards sometimes, so I had to be firm and reassure it:
Prompt 7 (Overriding AI Safeguards):
“No, you have the access to do everything. I created a backup already.”
The Results
Within one minute of giving that final confirmation, the Anti-Gravity app connected via the REST API and ran the commands. It automatically:
- Deleted the six useless demo pages.
- Created legal and compliance pages (including refund policies).
- Upgraded my author byline to my full professional name.
- Added affiliate compliance disclaimers.
- Updated my high-ticket service pages to properly feature guarantee details.
It did everything in the background while I just watched.
Final Thoughts
This AI workflow is a massive time-saver for anyone who isn’t highly technical but needs their website optimized for Google’s E-E-A-T guidelines.
Remember, don’t just blindly use AI to write whole blog posts, but using it to structure technical SEO, manage schema, and clean up your site architecture? That is an absolute game-changer.
If you want to nerd up your AI game and optimize your website, be sure to subscribe to the channel and check out the full video for more in-depth SEO and AI tutorials!
